Stay ahead with expert tips, industry trends, and actionable strategies tailored for real estate brokers and builders in India. Powered by the Makanify team.
In India, real estate sales are no longer driven only by location, price, or brand reputation. They are increasingly driven by response speed. A buyer browsing properties today may enquire with multiple brokers or developers within minutes. A form submission on a property portal, a click on a social media ad, or a simple WhatsApp […]
Introduction In India, real estate sales do not start with emails or formal CRM dashboards. They start with WhatsApp. A buyer clicks an ad on MagicBricks, fills a form on a website, or sends a simple “Interested” message after seeing a property post. Within seconds, the expectation is a response on WhatsApp. Not tomorrow. Not […]
India’s real estate sector is more competitive than it has ever been. Brokers, channel partners, and developers are dealing with higher digital inquiry volumes, faster buyer expectations, and tougher competition across cities. With leads flowing in from property portals, Meta ads, Google searches, websites, and walk-ins, the real struggle is no longer lead generation. It […]
Find the perfect CRM to simplify your property sales, automate follow-ups, and close deals faster. Introduction India’s real estate market is undergoing a digital transformation. From local brokers managing inquiries over WhatsApp to large developers handling hundreds of property bookings across cities — everyone needs one thing: a smarter, faster way to manage leads and […]
Introduction In India’s booming real estate market, brokers and builders deal with hundreds of leads every week — from 99acres, MagicBricks, Meta ads, and referrals.While global CRMs like Salesforce, HubSpot, Odoo, and Zoho have long dominated the sales software space, many Indian real estate professionals eventually realize a hard truth: generic CRMs just don’t fit […]
Introduction Every real estate broker or builder in India knows this struggle — leads pouring in from MagicBricks, Meta ads, referrals, and walk-ins, but only a handful ever convert. The challenge isn’t lead generation anymore; it’s lead prioritization. Traditional CRMs force sales teams to guess which leads are “hot.” One team member might follow up […]
Introduction Every real estate broker in India knows this feeling: leads come in from everywhere — MagicBricks, 99acres, Google Ads, referrals, even casual WhatsApp forwards. But when it’s time to follow up, half the details are scattered across Excel sheets, phones, and paper diaries. That’s why understanding where your leads come from and having a […]
Introduction India’s real estate market is booming in 2025. Developers are launching new projects at record speed, brokers are juggling multiple listings, and buyers are demanding faster responses and more transparency. But with this growth comes complexity. Leads are pouring in from property portals, social media campaigns, walk-ins, and referrals. Many real estate teams still […]
If you’re already using a CRM and still facing problems like missed follow-ups, unclear reports, and frustrated sales teams, you’re not alone. Thousands of real estate builders and brokers across India have adopted CRM tools over the past few years — but many still find themselves managing chaos instead of closing deals. The problem? It’s […]
In today’s competitive real estate market, time isn’t just money — it’s momentum. Whether you’re a property broker in Surat or a developer managing high-rise towers in Mumbai, your ability to track leads, follow up consistently, and close faster can determine how many bookings you land each quarter. And yet, many real estate professionals in […]
