In India, real estate sales are no longer driven only by location, price, or brand reputation. They are increasingly driven by response speed. A buyer browsing properties today may enquire with multiple brokers or developers within minutes. A form submission on a property portal, a click on a social media ad, or a simple WhatsApp […]
Introduction In India, real estate sales do not start with emails or formal CRM dashboards. They start with WhatsApp. A buyer clicks an ad on MagicBricks, fills a form on a website, or sends a simple “Interested” message after seeing a property post. Within seconds, the expectation is a response on WhatsApp. Not tomorrow. Not […]
Introduction Every real estate broker or builder in India knows this struggle — leads pouring in from MagicBricks, Meta ads, referrals, and walk-ins, but only a handful ever convert. The challenge isn’t lead generation anymore; it’s lead prioritization. Traditional CRMs force sales teams to guess which leads are “hot.” One team member might follow up […]
