Question 1

Who is Makanify built for?

Accepted Answer

Makanify is built for four key roles in Indian real estate: builders (real estate developers) who manage projects from launch to possession, brokers (independent agents and agencies) who capture and convert leads from property portals, channel partners (CPs and distributors) who sell on behalf of multiple builders, and realtor associations like NAAR that need member directories, shared inventory pools, and association-wide lead management.

Question 2

Can builders and brokers use the same CRM?

Accepted Answer

Yes. Makanify is a single platform that serves both builders and brokers with role-specific dashboards, workflows, and feature sets. Builders get project management, inventory control, cost sheet generation, and RERA document automation. Brokers get portal lead capture, listing management, follow-up automation, and client communication tools. When builders and brokers collaborate, they can share inventory and track channel partner performance in real time through the same system.

Question 3

What does the channel partner CRM include?

Accepted Answer

The Makanify channel partner CRM includes multi-builder inventory access so CPs can view available units across all their builder partnerships, commission tracking with payout history, a lead-to-booking pipeline with stage-based follow-ups, site visit scheduling with check-in verification, and performance reports broken down by builder and project. Channel partners pay 500 INR per user per month.

Question 4

How does Makanify help realtor associations?

Accepted Answer

Makanify is the first CRM designed specifically for Indian realtor associations. It provides a verified member directory, shared inventory pools where members can list and discover available properties, association-wide lead distribution, event and training management, and a branded member portal. Associations like NAAR use Makanify to connect their members and increase transaction volume across the network.

Question 5

Can I start with one role and add more later?

Accepted Answer

Yes. Many organizations begin with a single role, for example a builder using the developer CRM, and later add channel partner management or broker collaboration as their business grows. Makanify is modular, so you can start with the features you need today and activate additional role-based capabilities at any time without migrating data or switching platforms.

One CRM, built for every role.

Purpose-built for every stakeholder in Indian real estate

For Builders

For Channel Partners

For Brokers

For Realtor Associations

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